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Skincare line launch: hero, colorways, Amazon set and motion from one 3D model

A self-initiated beauty study built as a full launch kit


Date:
09/11/2026 – 10/14/2026

Self-initiated study · Romera is a fictional brand created for this project.

Goal. Show what a new premium skincare brand gets when its line is built in 3D before the first production run: a launch hero, new shades without a new shoot, a complete marketplace listing and short-form video, all consistent with each other.

Inputs. Front-label dielines with print dimensions, bottle measurements (150 ml, 17.6 cm tall) and a three-shade palette, the same material a brand would send before its first production run.

Deliverables.

  • Hero image of the three-product set (4K), plus sage and lavender colorways made from the same render, with no re-render.
  • A 7-image marketplace listing for the Gentle Cleanser: main image on pure white, three-quarter view, dimensions, benefits, texture close-up, lifestyle and shade variants.
  • Label macro at 100% detail and a dieline-to-render comparison.
  • A 10-second 360° turntable and a 12-second product clip in 16:9, 9:16 and 1:1.

Use. Product page and launch hero, Amazon-style listing, and paid social (Reels/TikTok in 9:16, feed in 1:1).

Behind the scenes. How the hero frame was built: clay and wireframe passes, then the lighting added one light at a time until the final image.


3D render of a skincare trio (jar, tube and bottle) on marble pedestals

The Hero

One set, built once.

Three products, a Recovery Mask jar, a Hydrating Toner tube and a Gentle Cleanser bottle, modeled from label dielines and bottle measurements and staged as the launch hero: marble pedestals, a satin backdrop and soft botanical props.

Amazon-style listing image: three-quarter view of the cleanser

Skincare set in a sage colorway, recolored from the original 3D render

Colorways

New shades without a new shoot.

The sage and lavender versions were recolored from the original render passes in compositing. No re-render and no new shoot, and the lighting stays identical across every shade.


Skincare set in a lavender colorway, recolored from the original 3D render


The Listing

Seven images, ready for a marketplace.

Main image on pure white, three-quarter view, dimensions, benefits, texture close-up, lifestyle and shade variants. Every image comes from the same model, at 2000 × 2000 px.

Amazon-style main image: cleanser bottle on pure white


Front label dieline with print dimensions Before
Label dieline and final 3D render After
Macro detail of the textured paper label in 3D

Motion

A turntable and cuts for every feed.

A 10-second 360° turntable and a 12-second product clip, delivered in 16:9 for the web, 9:16 for Reels and TikTok, and 1:1 for the feed.



Behind the Scenes

How the hero frame was built.

A look at the process rather than a deliverable: clay and wireframe passes to check form, then the lighting added one light at a time (key, fill, halo and a product spot) until the final frame.

Process breakdown: clay render of the skincare set